Both companies have become trend-setters in the industry by adopting the SPA flexible supply chain model. What's interesting is that, revealing the appearance, Uniqlo and ZARA use SPA cores that are completely different. Uniqlo is the largest clothing chain in Japan, and the Inditex Group, which ZARA belongs to, is the largest clothing company in the world. These two best-selling brands have many similarities, such as: multiple sub-brands, giants, low-price strategies, etc. The more famous similarity is "self-produced and self-sold". Both companies have become the industry's goose by adopting the SPA flexible supply chain model. SPA (Specialty Retailer of Private Label Apparel) is an fax number database integrated business model in which enterprises participate in the whole process of product design, production, logistics, sales and other industrial links. What's interesting is that, revealing the appearance, Uniqlo and ZARA use SPA cores that are completely different. Introduction to this article: The evolution path of ZARA and UNIQLO SPA? Uniqlo started from retail stores, while ZARA started from manufacturing. Question 2: Why has SPA become a standard for best-selling clothing brands? Clothing is a "fresh" commodity, and SPAs can help address the value chain and combat seasonality. Question 3: Why are UNIQLO and ZARA completely different in the landing mode of SPA? The purpose of Uniqlo's SPA is to guarantee best-selling products, and the purpose of ZARA is to guarantee unsalable products.

With the increasingly fierce competition in the C-end field, many companies have turned their attention to the B-end business. However, there is a big difference between the two. Those theories and methods in the C-end business that make fax number database workplace people proud are difficult to apply in the B-end business. What is the difference between them? The author of this article has analyzed this and shared it with you. When we talk about B-side business, it is to distinguish it from C-side business from the beginning, especially after Internet people have paid attention to the traditional enterprise service field. The reason is very simple, the difference between the two is too great - those theories and methods in the C-end business that make workplace people fax number database proud are difficult to apply in the B-end business. In order to continue the glorious miracle of the Internet's "short, flat and fast", many workplace KOLs have moved and created various professional terms, such as private domain traffic, RFM customer analysis models, etc. However, in practice, the phenomenon of acclimatization often occurs. Therefore, when we consider the characteristics of the B-side business and the method of guiding the work, we must always pay attention to a general background: your customer is an fax number database enterprise and an organization - a node can use the C-side method, such as acquiring customers , but all parties must be taken into account when considering the overall situation. Regarding the difference from the C-side business, it can be expanded from the following four perspectives.