performs with a smartphone:is it easy/difficult to fill in forms or enter data? How does the site or app behave on a small screen? Are all the features usable? Is the content readable without requiring scrolling from left to right to read the text? Do the images fit on company employee list a small screen? How easily can someone navigate? Are the menus, buttons and links large enough? What happens to your site when internet connectivity is inconsistent or slow. Needs met or not how well does your site anticipate and meet the needs of a mobile user? Another entirely new section added to google's quality rating guidelines is called the “met needs rating guideline”. Here is the description, which clearly targets the needs company employee list of mobile users (from section 13.0):met needs assessment tasks ask you to focus on the needs of mobile users and to think about the usefulness and satisfaction of the outcome for mobile users. To earn a high-quality score in the met needs category, a search result and its landing page must:requires minimal effort for users to immediately get or use what they are looking for. Satisfy all or nearly all users searching for the same thing (so they don't need to company employee list see additional results). Provide reliable, authoritative and/or complete information that is useful.takeaway for mobile seo marketers as well as app/website owners is: think about what mobile users might be trying to do.